A value proposition is a collection of reasons explaining why a person or company should engage with your organisation.
While ensuring a strong value proposition has always been critical in the corporate world, it’s now on the public sector agenda. Council CEOs and Mayors around the world are grappling with the need to operate effectively and remain relevant in a complex and inter-dependent world. On an international scale, some local governments have begun to embrace new models in a response to these challenges, from broking innovative solutions with the corporate world, through to creating new hubs for people to connect and explore collaborative learning and business development. The 2015 LGMA Congress & Business Expo will explore some of these key trends and draw upon examples where local governments have had successes in creating new value propositions in their communities through leadership, partnerships and collaboration. We’ll bring together thought leaders and practitioners to help you determine what your council’s value proposition is.
2015 KEYNOTE PRESENTERS
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Keep up-to-date with Congress 2015
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Tim Costello AO, CEO World Vision Australia
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Jane Caro, author, lecturer, social commentator
Jane Caro is one of Australia’s
most formidable commentators. A prolific talent with a gift for writing, a
passion for education and a guiding light for many women young and old, she
appears regularly on the ABC’s Gruen Transfer, as well as a host of other
programs including Channel 7’s Sunrise, Sky News Late Agenda and Political
Forum with Richard Glover. With 30 years of experience in the advertising world
under her belt, Ms Caro remains in high demand by advertising agencies thanks
to her award-winning writing. It is this experience we will ask Ms Caro to draw
on to address the image problem some councils face and consider ways to present their value proposition.
Jane Caro's profile |
Watch Jane Caro speaking at the LG Professionals conference, NSW
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Dr Barry Jones AC, writer, broadcaster, lawyer, former Labor MinisterA writer, lawyer, broadcaster and former Labor Minister, Dr Jones has been invited to Congress to share his views on leadership in government. Dr Jones has plenty to draw on. He is a polymath and one of Australia's leading intellectuals. Among his many achievements he is a former Labor Minister, and was Australia's longest Science Minister in the Hawke government. He has written a number of books and was awarded the 2014 Companion of the Order of Australia for 'eminent service to the community as a leading intellectual in Australian public life'.
Dr Barry Jones's profile |
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A great visual overview of how to understand customer needs. |
Mark Evans, Director and Professor of Governance at the Institute for Governance and Policy Analysis
Professor Evans will address the main themes of Congress in the context of both the Federation White paper and his recent advocacy work for political reform. Highly experienced, Professor Evans has a long history in supporting good administrative practices in public administration in developed and developing contexts. He has acted as a senior policy advisor, and delivered training and managed evaluation projects in 26 countries including Australia, Afghanistan, Brazil, China, Egypt, Kazakhstan, Libya, Sri Lanka, the UK, and Vietnam. Recent research projects in Australia include evaluations of Austrade's integrity systems (2011), the National Water Commission's role in Australian water governance (2011-12), DEEWR's 'Home to Work' employment program (2012), for the Department of Prime Minister and Cabinet ‘Women and Leadership in the Australian Public Service’ (2013), the ACT’s ‘Strengthening Services for Vulnerable Families’ program (2013), the adherence of the ACT Legislative Assembly to the Latimer Principles (2014), and, he is also working with several Australian councils on the co-design and implementation of better policy-making frameworks to guide sustainable development. Internationally, he has just completed projects funded by the European Union (2013), the United Nations and the World Bank.
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emcee
Karla Grant, executive producer and host, Living Black, SBSThe host and executive producer of Australia's premier indigenous news and current affairs program, Living Black, will take on the role of emcee of the 2015 LGMA National Congress. Karla Grant is an esteemed journalist with a long history covering major issues such as reconciliation and land rights.
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Break Out
The Congress program will be broken into the following key areas to provide delegates with a practical understanding of the value proposition of their own councils.
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WHAT IS THE COMMUNITY'S EXPERIENCE?
Do you know what your community values most? Is it what they give or what they get? Real client feedback is essential to effective value proposition. We will hear from industry experts working in this area, to help councils better understand the community experience. WHAT IS THE ALTERNATIVE TO COUNCILS?
Do councils have competitors? What alternatives does the community have to the products and services councils offer? Who can councils look to, to improve their performance? HAVE YOU GOT PROOF?
What evidence is there to substantiate the value proposition of local government? How well does local government measure its effectiveness? +28 ° C H: +35° L: +23° Darwin Friday, 17 October See 7-Day Forecast
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WHAT ARE YOU OFFERING?
What exactly does local government offer? And what is the value of each of these? No longer just a roads, rates and rubbish service provider, local governments are being asked to do more. So what is the role of councils? WHAT ARE THE REAL BENEFITS?
What benefit does the community gain from the products and services local government provide? And what is the public benefit test of these? How do councils measure their impact on things like economic development and social capital? BIG IDEAS WORLD CAFÉ
It’s a very big world out there with billions of ideas, and we will attempt to bring you as many as we can by continuing the main stage Big Ideas forum in a World Café break out session. Presenters will be given seven minutes to share one idea on the theme, Local Government: The Value Proposition. DID YOU KNOW? |
